LOGO AND VISUAL IDENTIFICATION GYNECOLOGIST
A gynecologist from Gdańsk asked our Studio to design a logo, business cards, letterhead and notebook for her gynecology office. We rarely have the opportunity to design custom-made personal branding. Our client had a very modern aesthetic approach which gave us a lot of design freedom in the trend of very modern signs.
In the trend of minimalism and the timeless principle of “less is more” we designed a unique signet ring and used a specific color scheme. We have combined a strong shade of raspberry burgundy with cool gray. We chose a geometric typeface located in an original way in front of the signet. The whole creates an extremely original whole which we supplemented with mass-dyed papers from Papierowe Design.
Photos courtesy of Prinstacja printing house.
Our main idea which guided us in creating the identification was to distinguish the client on the Tri-City market. We also wanted to present the professionalism and quality of medical services in a graceful, feminine form.
Design is the art of planning, and it is the art of making things possible.